Brand reputation management, SERM

Brand reputation management, SERM

Website development and SEO optimization company from Moldova, Beltsy

Modern marketing forces even small companies to take care of brand reputation. Trust in advertising is declining, and interest in real user reviews is constantly growing. The information that customers receive on the first page of the search forms an attitude towards the company and its offers.

SERM tools help to form a loyal attitude and a positive image of the company on the Internet.
It is important to work on reputation from the very beginning of doing business.

What is included in the SERM toolkit:
• working with reviews: identifying, removing and/or crowding out the negative;
• growth of positive reviews on reputable sites;
• increasing awareness through articles, reviews;
• posting brand responses to user questions and reviews on Google My Business and elsewhere.

The main goal of the described actions is to get positive results for queries “about the brand”, “brand reviews” from authoritative sources.

Strategic tasks that reputation management solves:
• Growth of audience loyalty to the company,
• Growth of positions in search engines,
• Increasing competitiveness in the market,
• Improving the efficiency of the site's link profile.

Each situation of manifestation of negativity is studied individually.
A strategy is being developed to remove the negative. 

Why do customers recommend
VADSTUDIO services?

VADSTUDIO's top priority is the development and dynamic growth of its customers' business. Developing each new project, we delve into the client's business, study the target audience, competitive characteristics of the product, and define tasks. When making a commercial offer for a client, they are aimed at business growth.

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